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FloorCon '23

How We Built The Largest LVP Brand in America (Full Video)

Get ready to learn From the Dossches. Join Piet, Julian, and William Dossche as they take the main stage at FloorCon '23 and launch one of the hottest brands in flooring, Canopy.

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  • Hear from Piet Dossche, a flooring industry pioneer, who made durable floors accessible with his creation of waterproof rigid vinyl flooring.
  • Piet is teaming up with his sons, Julian and William, to come together to build IFC (International Flooring Company).
  • Relive the launch of their new brand, Canopy.
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