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Manage Your Leads Every Step Of The Way

Turn more leads into sales with Retail Lead Management, the #1 CRM in the flooring industry. Built by one of the largest retailers in the country, RLM was developed to increase sales, reduce your time to close jobs, and provide you with a complete picture of your business.

Retail Lead Management

See, manage, and close more leads. Our powerful customer relationship management (CRM) platform makes sure your team doesn't lose out on a potential sale.

Lose The Sticky Notes and Notepad

Know exactly where every prospect and project is in your pipeline. With our lead management platform, you'll spend less time chasing down handwritten notes and more time selling floors.

Full Customer Profiles

Use customer profiles to get full details on every lead. See who's out for measure, who's waiting for an install, and who still needs to schedule their first appointment.

Retail Lead Management for the Flooring Industry

Close More Leads

Retailers using our lead management platform report close rates as high as 70%.

Assign Leads Easily

Assign leads to your sales team based on strengths, schedule, rotation, or any other method—the choice is yours.

Create Reports on the Fly

Quickly create and review reports by salesperson, close rates, status, lead source, product type, and more.

Set Reminders for Your Team

Send morning emails on next steps for the day, and evening emails to note anything that missed the mark.

Improve Timely Communication

Nothing kills leads like being slow to respond. Our software provides reminders to help your salespeople stay prompt.
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See What's Working

Our software tracks what marketing channels are generating the most leads and provides reminders to help your salespeople stay prompt.


“Our customers never fall through the cracks anymore. Our close rate improved, and our overall sales have increased over 35%.”

Karyn Mitchell — Simply Floors

Experience the Benefits of a Better Lead Management Platform

The right lead management platform is like having a 24/7 administrative assistant, providing you with updates and keeping all your customer information organized. And when you combine that with a fully integrated platform? That's like having an entire extra team working around the clock.
Next: Business Management Software

Streamline Your Operations

Don't work harder, work smarter. Our flooring software was developed to help flooring retailers to improve efficiency, save money, and become more profitable. From lead management to integrated accounting, these tools will give you the insights, controls, and transparency needed to improve.

Proven to make a difference

We've helped thousands of retailers simplify their business and sell more floors. Schedule a demo, and see why Broadlume is the most trusted technology provider in the flooring industry.