FloorCon '23
Rebuilding My Family Business Into an Empire (Full Video)
Stephanie Stuckey is the CEO of Stuckey’s, the roadside oasis famous for its pecan log rolls. The company was founded by Stephanie’s grandfather, W.S. Stuckey, Sr., and grew to over 350 stores. The company was sold but is now back in family hands and making a comeback by leveraging online storytelling with content marketing, digital marketing, and e-commerce. What you'll learn from Stephanie:
- How creating and telling your story can have a massive impact on your business
- How to navigate a family business and overcome massive challenges
- How e-commerce can create new business opportunities for your flooring store