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Website Checklist

The Ultimate Website Checklist: Product Catalog

Your flooring website's product catalog is essential for driving sales. Learn why it's so crucial for your flooring business with our checklist.

Product Catalog 101

Transform your flooring website into a 24/7 sales machine with an interactive product catalog. Here are 3 must-have features to make it happen.

Actual Products

Before anything else, showcase your actual products, not just supplier names & logos, on your website. This one feature significantly boosts your organic website traffic.

Visualization Tools

Increase leads and shopper engagement with a product catalog that offers visualization. This technology is proven to increase close-rates & reduce the sales cycle.

Online Sample Ordering

Online sample ordering is essential for flooring businesses. It caters to the majority of shoppers who prefer to browse from home, generating higher-quality leads.

Website Comparison

Understand the impact on your business based on your website structure.

Showcase Products
Increase Traffic
Increase Leads
Increase Sales
Website without a products page
No
No
No
No
Website with a product page with supplier links, but no catalog
No
No
No
Website with a product catalog
No
No
Website with a product catalog, visualization & online ordering
🚨 Warnings & Risks 🚨

What To Watch Out For

Avoid listing supplier websites on your product catalog page due to these following risks:
  • Giving leads to your competitors, resulting in lower margins.
  • Losing business that you’ve already earned.
  • Decreasing your leads.
  • Decreasing your SEO and organic google rankings.

3 Must-Have Features

These powerful tools are proven to increase leads, sales & profit margins. See how they can boost your business.

Product Catalog

Show Products, Increase Traffic

Product catalogs boost your website's organic traffic for free and help customers find you online.
Visualization

Engage Shoppers, Increase Leads

Interactive visualization tools captivate and educate shoppers, leading to increased leads and a shortened sales cycle.
Online Sample Ordering

Offer Samples, Close Sales

Boost sales and profits by offering sample orders. It's a proven way to attract higher-quality leads that close faster and result in larger, more profitable orders.

Website Checklist Demo

Sign up to see how a product catalog can power your flooring business.