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Create a Memorable Customer Experience

Todd Saunders, Chief Executive Officer, Broadlume

Learn from Todd Saunders as he shares the valuable lessons he learned during his 2015 Techstars boot camp, where he and his co-founder prepared to pitch their idea to 500 investors.

Discover the four key takeaways from this experience:

  • Optimize for the "Magic Moment": Learn how to create exceptional customer experiences by focusing on the pivotal moments that delight, surprise, and re-delight your clients.
  • Hire Slowly, Fire Quickly: Understand the importance of thorough hiring processes and swift decision-making when it comes to managing team dynamics.
  • Competition is for Losers: Explore why focusing on innovation rather than merely competing can lead to greater success.
  • Details and Process Matter: See how meticulous attention to every aspect of your business can drive excellence, inspired by examples from Bill Walsh and Steve Jobs.